Hello, I'm
Passionate about creating innovative digital solutions that drive business growth.
Specializing in modern web technologies and strategic digital transformation.
Full-Stack Developer & Digital Strategist
Hello! I'm Joel Samson, a Full-Stack Developer & Digital Marketing Specialist passionate about creating innovative web solutions and driving digital transformation. With expertise in React, Node.js, WordPress, and cloud technologies, I bridge the gap between technical excellence and business growth.
I'm currently open to connect and actively seeking opportunities to discuss collaborations, projects, and potential roles. I'm excited to bring my skills and passion to meaningful projects and continue growing as a developer.
Currently leading digital initiatives at National Water Service, I orchestrate comprehensive web development, SEO optimization, and AI-driven automation strategies. My journey spans from enterprise solutions at The Salvation Army to cutting-edge projects at Nexus 8 International, consistently delivering measurable results and exceptional user experiences.
"How big would you dream, if you knew you couldn't fail?"
- Robert Schuller
Sep 2024 - Present
• Full-Stack Development: Managed WordPress content, plugin integrations, and custom development for nationalwaterservice.com and nationalplumbingandmechanical.com
• Digital Marketing & Analytics: Implemented multi-platform strategies across HubSpot, Google Ads, and social media, increasing customer engagement by 5% and organic traffic by 3%
• Security & Performance: Enhanced website protection by 50% using Cloudflare, optimized SEO, and implemented comprehensive security measures
• AI Integration & Automation: Developed and trained AI-powered chatbots for customer inquiries, improving response time and workflow efficiency
• Brand Development: Created comprehensive brand guidelines using Canva and Photoshop, ensuring consistent visual identity across all platforms
• Data-Driven Decision Making: Generated detailed analytics reports using Google Analytics and HubSpot, providing insights for strategic marketing decisions
Jan 2024 - Sep 2024
• Website Development: Developed and maintained multiple WordPress websites including satruck.org and sawso.org, ensuring optimal performance and user experience
• Content Management: Managed content updates, plugin installations, and theme customizations across various Salvation Army websites
• Technical Support: Provided technical support and troubleshooting for website issues, ensuring smooth operations
• SEO Optimization: Implemented SEO best practices to improve search engine rankings and increase organic traffic
• Performance Optimization: Optimized website loading speeds and performance metrics for better user engagement
Jun 2023 - Dec 2023
• Full-Stack Development: Developed web applications using React, Node.js, and modern JavaScript frameworks
• Database Management: Designed and implemented database schemas using SQL and NoSQL databases
• API Development: Built RESTful APIs and microservices for scalable application architecture
• Code Review & Testing: Participated in code reviews and implemented comprehensive testing strategies
• Agile Development: Worked in an agile environment, collaborating with cross-functional teams to deliver high-quality software solutions
June 2023 - Aug 2023
• Component Architecture: Implemented reusable modular components, reducing development time by 20% and accelerating project completion
• Backend Development: Architected RESTful APIs with load balancing, boosting backend throughput by 30% and enhancing system scalability
• Quality Assurance: Achieved 95% code coverage through comprehensive unit testing, reducing post-release bugs by 30%
• Technical Documentation: Led API documentation efforts, cutting development time by 25% and improving project clarity
• Technology Migration: Formulated and executed TypeScript migration strategy, converting .jsx to .ts files for enhanced maintainability
• AI Integration: Integrated ChatGPT API into automation bots, streamlining repetitive tasks and optimizing workflow efficiency
Aug 2022 - Dec 2023
• Educational Leadership: Guided 100+ students in fundamental CS concepts, enhancing their coding efficiency by 15% and improving code maintainability
• Curriculum Development: Delivered comprehensive instruction on emerging technologies, aligning course syllabus with industry trends for forward-thinking curriculum development
Jan 2020 - Dec 2021
• Full-Stack Development: Developed student grievance portals, university examination systems, and outreach websites using modern web technologies
• Performance Optimization: Conducted comprehensive performance audits, boosting page load time by 25% through lazy loading and resource optimization
• Quality Assurance: Performed comprehensive UAT sessions, achieving 95% stakeholder satisfaction and ensuring smooth deployment
• Agile Development: Leveraged agile methodologies to adapt to changing project requirements and maintain flexibility throughout the software development lifecycle
Dec 2019 - Jan 2020
• System Development: Led collaborative efforts to develop cutting-edge examination systems, achieving 70% acceleration in exam processing efficiency
• UI/UX Design: Designed responsive web interfaces adhering to company standards, resulting in 30% increase in speed and performance
Currently developing a professional website for National Water Service using WordPress and Elementor. Integrated Google Analytics, HubSpot for lead generation, and implemented an AI chatbot for customer support. Optimized for SEO and security with Cloudflare.
Developed a responsive website for National Plumbing & Mechanical using WordPress and Elementor. Integrated Google Analytics and HubSpot for tracking and lead generation. Enhanced with custom branding and SEO optimization.
Contributed to managing and creating sub-websites for Salvation Army USA's network of 17,000+ sites. Used Symphony CMS for content management, implemented SEO strategies, and ensured responsive design across all platforms.
Worked on the Salvation Army Thrift Stores platform for donation management and thrift store operations. Implemented donation pickup scheduling, payment systems, and optimized user engagement for better conversion rates.
Developed the Salvation Army World Service Office website focusing on international humanitarian aid. Implemented multilingual support, optimized for international audiences, and created engaging content for global impact.
HTML was the first language I learned when I started learning programming. Over the last 8 years, I have used it to build websites and web applications.
Custom website development using modern technologies like React, Next.js, WordPress, and more
Speed optimization, caching strategies, and performance monitoring for lightning-fast websites
On-page SEO optimization, technical audits, and search engine optimization
Comprehensive social media strategies, content creation, and community management
Eye-catching infographics and visual content for social media platforms
Multi-platform advertising including Google Ads, Facebook Ads, and other digital channels
Strategic content creation, blog management, and content optimization
Data-driven insights, performance tracking, and comprehensive reporting
A/B testing, user experience optimization, and conversion rate improvement
2022 - 2023
GPA: 3.78
2017 - 2021
GPA: 3.64
I'm currently open to connect and actively seeking opportunities to discuss collaborations, projects, and potential roles.
Whether you have a project in mind, want to discuss collaboration, or have an opportunity to explore, I'd love to connect! Feel free to reach out via the form above or directly at joelsadanandsamson@gmail.com
Social Media Management
I handle comprehensive social media management for National Water Service, creating engaging content and building strong community relationships across multiple platforms including Instagram, Facebook, Meta Business, LinkedIn, Google Business, Nextdoor, Twitter, YouTube, TikTok, and Pinterest.
Recent Social Media Work
Platforms I Manage
Instagram
Visual content creation, stories, reels, and community engagement
Facebook
Community building, posts, live videos, and customer interaction
Meta Business
Business page management, ads, insights, and audience targeting
LinkedIn
Professional networking, company updates, and industry content
Google Business
Local SEO, reviews management, and business information
Nextdoor
Local community engagement and neighborhood marketing
Twitter/X
Real-time updates, customer service, and trending content
YouTube
Video content creation, tutorials, and brand storytelling
TikTok
Short-form video content and viral marketing
Pinterest
Visual inspiration, service showcases, and lead generation